Orvis needs an education on the word near…
Orvis included this image in a recent advertisement sent to my house:

The dots in the picture indicate school locations. Sorta makes me wonder what “near” means. What about people in California, Nevada, Arizona, New Mexico, Florida, North Dakota? None of them look “near” in my mind. I suppose Oregon is “near” because we are only half of Washington away. If you consider travelling at the speed of light, all the schools are near. Perhaps the people at Orvis have developed a Warp drive, which is why they can afford to charge so darn much for everything. $139 for a fishing vest? Give me a break.
July 24th, 2006 at 10:03 am
Hi Jon-
You’re right… that is an odd caption for that map.
We’re changing it… thanks for the input!
James Hathaway
Communications Manager
The Orvis Company